Start Your Own Herb and Herbal Products Business

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Format: Paperback
Pub. Date: 2003-12-01
Publisher(s): Entrepreneur Press
List Price: $14.95

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Summary

Make a good living naturally, growing and selling herbs and herbal productsThere's a huge demand for herbs and herbal products today. Cooks use herbs to enhance the flavors of their meals. Bath and beauty products use herbs for both their scents and therapeutic qualities. And herbal teas, candles, and potpourri are more popular than ever. As a result, the herb business is booming.There are lots of ways to cash in on this lucrative opportunity. You can: Sell fresh cut herbs to restaurants and markets Sell potted plants to garden centers and home gardeners Operate a display garden, retail shop and tea room on your own farm Make herbal products from wreaths to herb vinegars and sell them at farmers markets and arts and crafts fairsBest of all, your business can be as small or large as you want. You can start in a rooftop garden, a section of your backyard, an empty lot, or go all the way with your own farm and greenhouse.This essential guide not only shows you how to grow herbs, but also how o develop a wide range of herbal products you can sell to expand your business and improve profits. You'll learn everything you need to know, including expert advice on how to: Grow, harvest and package the most popular herbs and edible flowers Construct, operate and maintain your own herb garden or greenhouse Create your own herbal products, including dips, jellies, teas, dream pillows, soaps, shampoos, fragrances, wreaths, note cards, and more! Expand your business through wholesaling, mail order catalog sales, and newslettersYou also get useful sample forms, a glossary, additional resources, plus step-by-step instructions, checklists, and worksheets to guide you through each step of the start-up process and help you get started making your dream of owning your own business come true.

Table of Contents

Preface ix
The Dirt on Herb Farming: What's It All About?
1(12)
A Little Romance
2(1)
Herbs for All Seasons
3(1)
Growing an Income
4(2)
Earning Your Keep
5(1)
Seed Money
6(1)
Raising the Right Stuff
6(4)
Dream Come True
7(1)
Down Texas Way
8(1)
In Full Bloom
8(1)
The Accidental Herbalist
9(1)
Greener Pastures
9(1)
Herbal Forecast
10(3)
The Historical Herb: Getting to the Root of the Matter
13(18)
The Sands of Time
14(3)
Ancient History
14(1)
Through the Ages
15(2)
The Synthetic Revolution
17(1)
The Natural Pharmacy
17(2)
Nature vs. Science
18(1)
Farming in America
19(1)
Full Steam Ahead
19(1)
Back to the Farm
20(1)
Culinary Delights
20(1)
Scent-Sational Herbs
21(3)
Aroma Sense
21(3)
Nothing Like the Real Thing
24(1)
Putting It Together
24(4)
Taking Tea
24(1)
Beauty and the Bath
25(1)
On the Homefront
26(2)
Where the Wild Things Are
28(3)
A Cautionary Tale
28(3)
Herbs 101: How to Tell Bee Balm from Basil
31(10)
The Portrait Gallery
32(9)
A Well-Designed Garden: Market Research
41(18)
Target Your Market
42(1)
Wholesale Alternative
42(1)
A Cut Above
43(1)
Keeping It Contained
44(3)
Crafting Success
45(1)
The Herbal Apothecary
46(1)
A Nice Niche
47(2)
What to Grow?
48(1)
Do Your Homework
49(10)
Survey Says
49(2)
Just the Stats
51(1)
Herbal Rivalry
52(7)
The North 40: Your Farm Location
59(10)
Herbs in the `Burbs
60(2)
Location Scout
61(1)
Out in the Sticks
62(2)
Tourist Traps
63(1)
The Ideal Site
64(2)
Talking Shop
65(1)
Zoning Out
66(3)
The Preowned Farm
68(1)
Preparing the Soil: Legal Structure and Physical Layout
69(12)
Image Makers
70(2)
Name that Herb Business
70(1)
Make It Legal
71(1)
Building a Framework
72(1)
Following the Rules
73(1)
An Office of Your Own
74(3)
The Big Write-Off
75(1)
Organizational Issues
75(2)
Setting Up Shop
77(4)
Divide and Conquer
77(2)
Employees Only
79(2)
Sowing the Seeds: General Start-Up Costs
81(14)
Does Compute
82(3)
Software Smarts
83(1)
Caught in the Web
84(1)
Computer Extras
84(1)
Dial Tone
85(1)
Powered Up
86(1)
Taking Credit
87(1)
All the Trimmings
87(1)
Members Only
88(1)
Add It Up
89(6)
Fertilizing the Soil: Farming Start-Up Costs
95(10)
Down and Dirty
96(1)
The Greenhouse Effect
97(2)
Barbie's First Greenhouse
97(2)
Water, Water Everywhere
99(1)
A Seedy Story
99(1)
Herbs on Wheels
100(1)
Little Necessities
101(1)
All Together Now
102(3)
Propagating Profits: Determining Your Bottom Line
105(14)
Pricing Pointers
106(8)
By the Bunch
106(1)
By the Pot
106(1)
Selling Herb Crafts
107(7)
Cost City
114(3)
Supply Side
115(1)
It's a Gas
116(1)
Getting the Word Out
116(1)
Operating in the Green
117(2)
The Fund Zone
118(1)
Minding Your Garden: Operations
119(12)
Charting a Course
120(1)
Life Cycles
120(1)
Making Your Beds
121(2)
New Arrivals
122(1)
Care and Feeding
123(2)
Weeding out Trouble
123(1)
Unwelcome Visitors
123(2)
Reaping the Harvest
125(3)
A Harvest Sampler
126(1)
Cut and Dried
127(1)
Keeping Their Cool
127(1)
Package Deal
128(3)
Pretty in Green
128(1)
Fine Print
129(2)
Plant People: Dealing with Customers and Employees
131(10)
Make Someone Happy
132(1)
To Market, to Market
133(1)
Reaching Out
134(2)
Playing by the Rules
135(1)
Team Effort
136(5)
Cool Hand Help
137(1)
Herbal Helpers
138(2)
Herbal Attraction
140(1)
Growing Your Business: Advertising and Marketing
141(18)
Have a Plan
142(1)
Special Delivery
142(4)
Directory Information
143(1)
Going for Brokers
144(1)
Making a List
145(1)
Letter Perfect
146(2)
Expert Testimony
147(1)
News from the Farm
147(1)
Cataloging Profits
148(1)
Taking Orders
148(1)
The Web Garden
149(2)
The Personal Touch
150(1)
Calling All Herbs
151(1)
Fit to Print
152(2)
A Fine Display
153(1)
Classified Information
153(1)
Talk of the Town
154(2)
Who Ya Gonna Call?
155(1)
Pressing Matters
156(3)
Making a Mint: Controlling Your Finances
159(10)
Staying on Course
160(4)
Feeding Uncle Sam
160(4)
Seeing Green
164(5)
In the Workshop
166(1)
Be My Guest
167(2)
Farmer's Almanac: Tales from the Trenches
169(8)
The Thoughtful Farmer
170(1)
The Waiting Game
171(1)
The Best of Times, the Worst of Times
172(5)
Weathering the Storm
172(1)
Leaping Over Hurdles
172(1)
Reaping the Rewards
173(1)
Back to Nature
174(1)
It's up to You
174(3)
Appendix Herbal Entrepreneur's Storehouse 177(8)
Glossary 185(4)
Index 189

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