Strategic Management Concepts and Cases [Rental Edition],9781119804819

Strategic Management Concepts and Cases [Rental Edition]

by ; ; ;
Edition: 4th
ISBN13: 9781119804819
ISBN10: 1119804817
Format: Paperback
Pub. Date: 2021-09-22
Publisher(s): Wiley Rental
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Table of Contents

Chapter 1: What is Business Strategy 

Chapter 2: Analysis of the External Environment: Opportunities and Threats 

Chapter 3: Internal Analysis: Strengths, Weaknesses and Competitive Advantage  

Chapter 4: Cost Advantage 

Chapter 5: Differentiation Advantage  

Chapter 6: Corporate Strategy 

Chapter 7: Vertical Integration and Outsourcing 

Chapter 8: Strategic Alliances 

Chapter 9: International Strategy 

Chapter 10: Innovative Strategies That Change the Nature of Competition 

Chapter 11: Competitive Strategy

Chapter 12: Implementing Strategy 

Chapter 13: Corporate Governance and Ethics 

Chapter 14: Strategy and Society

 

Print Cases:

Case 1. Walmart Stores: Gaining and Sustaining A Competitive Advantage

Case 2. Coca-Cola and Pepsi: The Shifting Landscape of the Carbonated Soft Drink Industry

Case 3A. ESPN in 2015: Continued Dominance in Sports Television

Case 3B. ESPN in 2021

Case 4. Southwest Airlines: Flying High with Low Costs

Case 5. Harley-Davidson: Growth Challenges Ahead

Case 6. Ecolab and the Nalco Acquisition: Sustainable Advantage Through Shared Values

Case 7. Nike: Sourcing and Strategy in Athletic Footwear

Case 8. AT&T and Apple: A Strategic Alliance

Case 9. Zoom Verses Teams

Case 10A. Tesla Motors: Disrupting the Auto Industry?

Case 10B. Tesla Panasonic Alliance

Case 11A. Smartphone Wars in 2013

Case 11B. Smartphone Wars in 2021

Case 12. Lincoln Electric: Aligning for Global Growth

Case 13. Icarus Revisited: The rise and fall of Valeant Pharmaceuticals

Case 14. Safe Water Network: Mastering the Model at Dzemeni

Case 15. Facebook and the US Elections

Case 16. Uber Technologies Inc.

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